In the News

In the News

Here at ‘cause our experts are continuously out in the industry, sharing digital marketing and industry research to help pet businesses and other change-makers understand what works for you.

We’re also regular speakers and columnists for several pet-industry events and publications.

Why? Because we want to help as many pet businesses and advocates as possible.

Check out a sampling of some of our recent media coverage and commentary:

Public Relations Review Podcast – Why Every Business Is a Pet Business

At ‘cause Digital, our Founder, Jane Harrell, understands that pets are a globally relevant topic for every business. ...
pet trends

The Difference Between Service, Therapy & Emotional Support Animals

  Service dogs, therapy dogs and emotional support animals all fulfill important roles in aiding their humans, but ...

Explore SEO with American Pet Professionals

Does SEO have you baffled? Level up your organization’s online authority and join our Founder, Jane Harrell, along ...

The 2020 Dog Behaviour BUSINESS Conference

On October 3-4, join Victoria Stilwell and rock-star pet business experts for a special one-time event created specifically ...

Is Facebook Worth It For Pet Businesses?

Our Founder, Jane Harrell, has taught the ins and outs of Facebook to pet businesses for 12+ years, ...

Dealing With Online-Haters? Use These 5 Tactics To Counteract Negative Reviews

Most pet professionals detest online reviews - especially negative ones that, these days, can make or break your ...

COVID Can’t Stop Your Business’ Virtual Presence

Jane Harrell, ‘cause Digital Founder, recently shared with Pets+Magazine a few overlooked but impactful ways pet businesses can ...

Busting Your Dog’s Boredom

When the coronavirus pandemic hit, ‘cause Founder, Jane Harrell, immediately thought of two things: how can the ‘cause ...

How to Make Your Business’s Metrics Less Scary

Are you a pet business owner that shrinks at the mention of data-anything? Fear not, data-dreader! Recently, our ...

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