Notable News
Our Take:
If your brand’s mission involves pet adoption, this trending story about the mental health benefits of caring for an animal is a great conversation starter. Share with the hashtag #rescuecats and consider asking your audience to comment with how their own pets have improved their quality of life.
Dogs Steal Postal Worker’s Lunch, Send Apology Note
Our Take:
This ridiculously cute exchange between a couple dogs and their mail carrier has gone viral. It’s an easy share for any dog-loving audience and a heartwarming example of people treating each other with kindness.
Our Take:
When Darcy the bulldog got sick on a flight, these flight attendants may have saved her life by providing ice and an oxygen mask. With all the negative pets-on-planes press recently, this is a good example of how airlines should behave toward these precious family members.
HASHTAGS OF NOW:
#BadNapLocations
#TheresNothingIdLikeMore
#CantRainOnMyParadeBecause
PLANNER: HOLIDAYS & EVENTS
All American Pet Photo Day 7/11
Our Take:
This Wednesday is pet photo day, which means you should all be posting photos of your pets with the hashtag #AllAmericanPetPhotoDay. It’s also a great day to celebrate the work of your favorite pet photographers.
National Pet Fire Safety Day 7/15
Our Take:
Every year half a million pets are affected by fires in homes. This Sunday is the day to remind your community of the importance of taking precautions and having a plan to keep pets safe. Use the hashtag #PetFireSafetyDay when you post and, if you’re not sure what to post, Google search that hashtag to see what’s currently trending.
LEADERSHIP MOMENT:
(Ok, not about pet parents or pets, but still great stuff.)
